Workshops

This year we have 4 Workshops to choose from. They’re full day workshops, so you can really get stuck in and learn loads about the topic you’re most passionate about.

4 in depth workshops to choose from »

Workshops Day ~ 27 June, 2011

  • 1:
    -

    Photo of Mike McDerment

    How to build a Web App from A-Z

    Mike McDerment

    Having a great Web app idea is only the beginning of the fun. Taking that idea from your head and getting all the way to launch is no easy task and unfortunately there aren’t any official instructions. In this workshop, Mike will give you tips on the complete process of building a Web app, from A to Z.

    What you'll learn:

    • Building; your Web app, your company, your team
    • Marketing; with and without money
    • Product management; so you know what’s right to build
    • Metrics; to track your progress
    • Financing; the 5Ws of fund raising – who, what, when, where, why and how

  • 2:
    -

    Photo of Schuyler Erle

    Add Location to Your Next Application

    Schuyler Erle

    Much like social features, location enables a new view into our data and provides a more meaningful context with which to filter our data with. There are a lot of great tools out there for adding location features to your application. Add GeoIP to your website to improve UX. Add location filtering to your mobile application to provide greater search relevancy.

    In this workshop, Schuyler Erle will discuss terminology, the basics of geography, where to get data, and how to build basic services on top of that data.

    What you'll learn:

    • Location; terminology, history, uses
    • Data; where to get it, how to use it, licensing issues
    • Building; location SOLR/Lucene, GeoDjango, PostGIS

  • 3:
    -

    Photo of Alex Hunter

    Next Generation Branding for Your Web App

    Alex Hunter

    Learn the new rules of online marketing from someone who has been there and done it. Alex will show you how to get the biggest bang for your buck online and make your site not just stand out from the crowd but be THE center of attention.

    What you'll learn:

    • How do I become part of the conversations surrounding my brand?
    • What’s the best way to use social marketing tools to engage with my users and get ahead of the competition?
    • How are some of the biggest brands in the world crushing it on the web and why
      are others failing?
    • How do I create relevant experiences for our users
    • How do I build a powerful, positive brand?
    • What’s the most effective way to change one-off visitors into loyal users?

  • 4:
    -

    Photo of Speaker coming soon

    Understanding Big Data

    Speaker coming soon

    With open source projects like Apache Hadoop it’s now possible for any company to get meaningful insights about their site, users, and business from really large amounts of data. The NoSQL movement has also created a surge of new ways to store data in non-relational manners to make working with large amounts of data easier. This workshop will dig into these technologies so that you’ll learn how to use them within your own infrastructure.

    What you'll learn:

    • Tools available; Hadoop, Pig, HDFS, etc.
    • Basic algorithms: TF-IDF, recommendation, NLP, etc.
    • Best practices: Working with big data, machine learning, sanitizing data

Schedule

We’ve got an amazing line-up for you this year. It’s two full days across two tracks, so that’s two times as much content as last year! We’ve also got four full day in depth workshops so you can really get stuck in to the topic of your choice.

Track 01:
Conference Day 01 ~ 28 June, 2011

Track 02:
Conference Day 01 ~ 28 June, 2011

Track 01:
Conference Day 02 ~ 29 June, 2011

Track 02:
Conference Day 02 ~ 29 June, 2011